Nigerian record producer and musician, Micheal Collins Ajereh, popularly known as Don Jazzy, has urged fellow musicians to learn from Davido who’s been painstakingly promoting his album.
David who dropped his fourth studio album ‘Timeless’ on March 31st has been marketing the project on and off social media, regardless of his gigantic status in the country’s music industry.
Drawing inspiration from Davido, Don Jazzy took to his official Twitter account a few hours ago, where he told both upcoming and established musicians that marketing their projects wouldn’t reduce their swag.
The Mavins Record CEO wrote: “Dear artists hope you can see how Davido is marketing his album.
“He didn’t form oh I’m OBO so everybody will cop my s**t. Marketing your beautiful project that you worked hard on does not reduce your swag.🤍🐘”
